[Virtual Summit 2020] Digital Media Readiness & Presence

This is an archived video from the Fresh Arts Virtual Summit, Session 4: Digital Media Readiness & Presence: Putting Together a Robust Digital Media Kit which was live streamed on August 8, 2020.

You get eyes on your website, social media platforms, and profiles, but that’s just the beginning. What do you do when someone asks for more info or to feature you on their platform? A biography, headshot, and statements are a good start, but there’s more to consider to maximize opportunities. This session will cover what you should always have ready, and in what form, in your Digital Media Kit to best follow-up on leads from your online presence, whether it be a media spotlight, a collector, event organizer, curator, etc.

Please note that this is an archived video from a live streamed event. Comments and interactive features as demonstrated in the replay are no longer available.

Video Accessibility Options

Captions/Subtitles:

Closed captions are available in both English & Spanish. Click the settings icon on the bottom right hand corner of the video player to customize your caption settings, change language, or to turn off subtitles.

English Transcripts:

En Español:

Ver esta página en español.


Session Handout


About the Presenter

As the ‘residential millennial” at Medley Inc., Mageida Sopon knows the ins-and-outs of social media and thrives in the digital landscape. She is always connected and understands the power behind applications, modern communications and reaching audiences of diverse backgrounds. With roots in Central America and a strong family backbone, she understands the need for authentic and respectful cultural engagement with people who take pride in their heritage. She was named the PRSA Houston’s 2019 Young PR Professional of the Year.


Subscribe to Fresh Arts Resource Newsletter to receive monthly local artist opportunities and more:

http://bit.ly/ArtistResourceNewsletter